Many
years ago two salesmen weresent by a British shoe manufacturerto Africa
to investigate and reportback on market potential.The first salesman
reported back,"There is no potential here - nobodywears shoes."The
second salesman reported back,"There is
massive potential here -nobody wears shoes."This simple short story
provides oneof the best examples of how a singlesituation may be viewed
in twoquite different ways - negatively orpositively.We could explain
this also in termsof seeing a situation's problems anddisadvantages,
instead of itsopportunities and benefits.When telling this story its
impact isincreased by using exactly the sameform of words (e.g., "nobody
wearsshoes") in each salesman's report.This emphasises that two
quitedifferent interpretations are madeof a single situation.
FUNDING
Wednesday, 26 February 2014
Monday, 17 February 2014
stand your ground,they might not have your eyes.
you"ll like this.
The year is 2005. There are no smartphones, at least not by today’s standards. Carriers control not just what apps run on your phone - they try to curate search results on phones, pushing ringtones first and relevant results last.
At the same time, countless phones run various software versions, and what apps work on a Nokia phone often won’t work on Motorolas or Samsungs. Developers stay away from phones as if they were the devil. The few that feel obliged to write software for mobile are doing so on a per phone basis, literally writing separate code for dozens of phones, often for over 100.
The scent of change, however, is in the air. Engineer Andy Rubin had already started working on an operating system first designed for digital cameras, but changed his mind and evolved the project to fit phones. His career had started as a robotics engineer in Carl Zeiss, but later on he worked on an operating system for handhelds, and later on became well known for his Danger startup and the iconic T-Mobile Sidekick phone (remember that clicky slide-out keyboard?). He’s got the experience, and he’s got the support of a few more engineers. That’s why in October of 2003, he kicks off the Android project, but in just around a year, the start-up is starting to run out of money and out of people to lend from. There is no big company behind it, no owner to save it.
With a year worth of developed software, Rubin has to pitch the newly born Android to someone to get the money. What you might not have known, though, is that that first someone is not Google, the current owner of Android - it’s Samsung. The Android team, consisting of eight people back then, having flown out all the way to Seoul, Korea, has gotten a first meeting with one of the largest phone makers of the time, Samsung.
Encircled by 20 Samsung executives, Rubin pitches the Android idea relentlessly, but instead of enthusiasm and questions, the only response he gets is dead silence. Then, Samsung’s team of high-ranked executives voices what seemed obvious then:
Indeed, in early 2005 Larry Page would agree to meet with Andy Rubin, and after hearing about his work on Android, he not just helps get the money - he decides that Google will acquire Android. The feeling that the mobile industry has had to change has already been irking Google's cofounders, and in Mountain View Larry Page and Sergey Brin had been looking for that change for a while, particularly concerned that it might be the then big giant Microsoft that will get there first. Luckily, Rubin came in at the right time.
Google bought Android for around $50 million and incentives at the time, and by the middle of 2005 the whole 8-person Android team was transferred in Mountain View. And the rest, as they say, is history…
The year is 2005. There are no smartphones, at least not by today’s standards. Carriers control not just what apps run on your phone - they try to curate search results on phones, pushing ringtones first and relevant results last.
At the same time, countless phones run various software versions, and what apps work on a Nokia phone often won’t work on Motorolas or Samsungs. Developers stay away from phones as if they were the devil. The few that feel obliged to write software for mobile are doing so on a per phone basis, literally writing separate code for dozens of phones, often for over 100.
The scent of change, however, is in the air. Engineer Andy Rubin had already started working on an operating system first designed for digital cameras, but changed his mind and evolved the project to fit phones. His career had started as a robotics engineer in Carl Zeiss, but later on he worked on an operating system for handhelds, and later on became well known for his Danger startup and the iconic T-Mobile Sidekick phone (remember that clicky slide-out keyboard?). He’s got the experience, and he’s got the support of a few more engineers. That’s why in October of 2003, he kicks off the Android project, but in just around a year, the start-up is starting to run out of money and out of people to lend from. There is no big company behind it, no owner to save it.
With a year worth of developed software, Rubin has to pitch the newly born Android to someone to get the money. What you might not have known, though, is that that first someone is not Google, the current owner of Android - it’s Samsung. The Android team, consisting of eight people back then, having flown out all the way to Seoul, Korea, has gotten a first meeting with one of the largest phone makers of the time, Samsung.
Encircled by 20 Samsung executives, Rubin pitches the Android idea relentlessly, but instead of enthusiasm and questions, the only response he gets is dead silence. Then, Samsung’s team of high-ranked executives voices what seemed obvious then:
Indeed, in early 2005 Larry Page would agree to meet with Andy Rubin, and after hearing about his work on Android, he not just helps get the money - he decides that Google will acquire Android. The feeling that the mobile industry has had to change has already been irking Google's cofounders, and in Mountain View Larry Page and Sergey Brin had been looking for that change for a while, particularly concerned that it might be the then big giant Microsoft that will get there first. Luckily, Rubin came in at the right time.
Google bought Android for around $50 million and incentives at the time, and by the middle of 2005 the whole 8-person Android team was transferred in Mountain View. And the rest, as they say, is history…
Friday, 14 February 2014
Are you inspired.....Starts with an idea
Two Korean brothers have started what they deem the world's first
smartphone battery sharing service, MycooN Corp. The premise is simple -
you are running around the city, getting dangerously low on juice, with
no time on your hands to wait for the charger to top it up, or no
charger at all.
Then you hit the latest push notification from the Manddang
(meaning "fully charged" in Korean) app, and see which mobile dealers or
carrier stores around carry fresh batteries for your phone, drop your
exhausted juicer there, and pick up a fully charged one.
The price is very appealing, say the brothers, at less than three
bucks, and they only take original batteries, doing automatic voltage
test on them beforehand, to make sure it's not some end-of-life unit
they are passing on. Of course, if you need the battery delivered at a
distance, that will cost you more.
One of the brothers used to work on project for LG, where he got
the idea from, and initially they started with only a few customers,
while angel investors have now piled up close to $400 000 in the
business.
There's a huge market for such a service in Korea, say Choi
Hyuk-jae and his younger brother Hyuk-jun, as there are currently more
than 35 million smartphone users in Korea. Initially the Korean people
felt uneasy to share their batteries with others, but "their preference
for convenience overrides such concerns,” commented the older brother.
They noticed huge demand for the the service at outdoor event like
concerts and other gatherings, too. Naturally, you have to actually have
a phone that allows its battery to be swapped, but given that's the
land of Samsung and LG, that aspect of the trade is not something to
worry about.
Thursday, 13 February 2014
start-ups that hit the jackpot with mobile phones' boom
Pardeep Jain's Karbonn
In the mid-1990s, mobile phones were just beginning to make a foray in the country, so Pardeep Jain decided to make the most of it.
In April 1996, he opened a small showroom at Kailash Colony and started
dealing in mobile phones from top companies, such as Nokia and Samsung.
Two years later, he went into an expansion mode by opting for national
distributorship. By 2005, he had a team of 150 spread across the country
and became the India distributors for players like HTC, LG and
Motorola.
Having a huge dealer network in place, he was able to keep track of the
market pulse and this is how he realised that the time was ripe to
introduce his own brand. He joined hands with Bangalore-based United
Telecoms Limited (UTL) to launch his own brand of cell phones, Karbonn.
Bipin Preet Singh's MobiKwik
Bipin Preet Singh graduaed from IIT Delhi in 2002 in chemical engineering. When a plan to upgrade educational skills failed, Singh decided to take the entrepreneurial plunge.
Like most Indians, Singh had a prepaid connection for his mobile phone
and would often have to rush to recharge it. Basic research, revealed
that 90% of all the mobile users in India were prepaid users. This is
how MobiKwik.com, an online mobile recharge services provider, was born.
To get started, Singh put together a seed capital of around Rs 8 lakh
from his own pocket. Most of it went into setting up the infrastructure,
including the website, payment options, and renting of the office space
at Dwarka, Delhi.
start-ups that hit the jackpot
The mobile phone and internet boom has provided the perfect platform for
a plethora of Indian start-ups & entrepreneurships to flourish.
From selling low-cost handsets to developing apps suited to Indian
needs, many Indian start-ups have hit a jackpot in recent years.
The latest in news is Little Eye Labs which has been acquired by Facebook. We profile five start-ups that have benefited from the mobile phone boom:
The latest in news is Little Eye Labs which has been acquired by Facebook. We profile five start-ups that have benefited from the mobile phone boom:
Ajjay Agarwal's Maxx Mobile
When Agarwal was 15 years old, he dropped out of school to join his
father's electronic trading business in Mumbai. He launched his own
company in January 2002.
Agarwal began with a seed capital of Rs 10 lakh(about US$22,000), which came from his
savings. The first step was to have his proprietorship firm registered
in the name of Max Mobiles and Phone Accessories; it was only in 2004
that he set up Maxx Mobile as a company. Initially, he would stamp my
brand name on imported mobile phone batteries and sell them to dealers
in Mumbai.
At the beginning of 2004, he figured that he should set up his own
manufacturing unit for mobile phone batteries. The next obvious move was
to expand the operations.
The next crucial year was 2008, when he started importing mobile phones
and selling them under the brand name Maxx Mobile. In 2009, he signed on
M S Dhoni as the brand ambassador and the advertising campaign during
the T20 World Cup helped get eyeballs. Next on the cards is the
manufacturing of Android mobile phones.
VENTURE CAPITAL FUNDS
VC firms are like seed firms in that they're actual companies,but they invest other people's money,and much larger amounts of it.VC investments average several million dollars.So they tend to come later in the life of a startup,are harder to get,and come with tougher terms.
The word "venture capitalist" is sometimes used loosely for any venture investor, but there is a sharp difference between VCs and other investors: VC firms are organized as funds, much like hedge funds or mutual funds. The fund managers, who are called "general partners," get about 2% of the fund annually as a management fee, plus about 20% of the fund's gains.
There is a very sharp dropoff in performance among VC firms, because in the VC business both success and failure are self-perpetuating. When an investment scores spectacularly, as Google did for Kleiner and Sequoia, it generates a lot of good publicity for the VCs. And many founders prefer to take money from successful VC firms, because of the legitimacy it confers. Hence a vicious (for the losers) cycle: VC firms that have been doing badly will only get the deals the bigger fish have rejected, causing them to continue to do badly.
In a sense, the lower-tier VC firms are a bargain for founders. They may not be quite as smart or as well connected as the big-name firms, but they are much hungrier for deals. This means you should be able to get better terms from them.
Better how? The most obvious is valuation: they'll take less of your company. But as well as money, there's power. I think founders will increasingly be able to stay on as CEO, and on terms that will make it fairly hard to fire them later.
The most dramatic change, I predict, is that VCs will allow founders to cash out partially by selling some of their stock direct to the VC firm. VCs have traditionally resisted letting founders get anything before the ultimate "liquidity event." But they're also desperate for deals. And the rule against buying stock from founders is a stupid one, this is a natural place for things to give as venture funding becomes more and more a seller's market.
The disadvantage of taking money from less known firms is that people will assume, correctly or not, that you were turned down by the more exalted ones. But, like where you went to college, the name of your VC stops mattering once you have some performance to measure. So the more confident you are, the less you need a brand-name VC.
Another danger of less known firms is that, like angels, they have less reputation to protect. I suspect it's the lower-tier firms that are responsible for most of the tricks that have given VCs such a bad reputation among hackers. They are doubly hosed: the general partners themselves are less able, and yet they have harder problems to solve, because the top VCs skim off all the best deals, leaving the lower-tier firms exactly the startups that are likely to blow up.
For example, lower-tier firms are much more likely to pretend to want to do a deal with you just to lock you up while they decide if they really want to. One experienced CFO said:
Not all the people who work at VC firms are partners. Most firms also have a handful of junior employees called something like associates or analysts. If you get a call from a VC firm, go to their web site and check whether the person you talked to is a partner. Odds are it will be a junior person; they scour the web looking for startups their bosses could invest in. The junior people will tend to seem very positive about your company. They're not pretending; they want to believe you're a hot prospect, because it would be a huge coup for them if their firm invested in a company they discovered. Don't be misled by this optimism. It's the partners who decide, and they view things with a colder eye.
Like angels, VCs prefer to invest in deals that come to them through people they know. So while nearly all VC funds have some address you can send your business plan to, VCs privately admit the chance of getting funding by this route is near zero. One recently told me that he did not know a single startup that got funded this way.
One of the most difficult problems for startup founders is deciding when to approach VCs. You really only get one chance, because they rely heavily on first impressions. And you can't approach some and save others for later, because (a) they ask who else you've talked to and when and (b) they talk among themselves. If you're talking to one VC and he finds out that you were rejected by another several months ago, you'll definitely seem shopworn.
So when do you approach VCs? When you can convince them. If the founders have impressive resumes and the idea isn't hard to understand, you could approach VCs quite early. Whereas if the founders are unknown and the idea is very novel, you might have to launch the thing and show that users loved it before VCs would be convinced.
It is, unfortunately, common for VCs to put terms in an agreement whose consequences surprise founders later, and also common for VCs to defend things they do by saying that they're standard in the industry. Standard, schmandard; the whole industry is only a few decades old, and rapidly evolving. The concept of "standard" is a useful one when you're operating on a small scale (Y Combinator uses identical terms for every deal because for tiny seed-stage investments it's not worth the overhead of negotiating individual deals), but it doesn't apply at the VC level. On that scale, every negotiation is unique.
The word "venture capitalist" is sometimes used loosely for any venture investor, but there is a sharp difference between VCs and other investors: VC firms are organized as funds, much like hedge funds or mutual funds. The fund managers, who are called "general partners," get about 2% of the fund annually as a management fee, plus about 20% of the fund's gains.
There is a very sharp dropoff in performance among VC firms, because in the VC business both success and failure are self-perpetuating. When an investment scores spectacularly, as Google did for Kleiner and Sequoia, it generates a lot of good publicity for the VCs. And many founders prefer to take money from successful VC firms, because of the legitimacy it confers. Hence a vicious (for the losers) cycle: VC firms that have been doing badly will only get the deals the bigger fish have rejected, causing them to continue to do badly.
In a sense, the lower-tier VC firms are a bargain for founders. They may not be quite as smart or as well connected as the big-name firms, but they are much hungrier for deals. This means you should be able to get better terms from them.
Better how? The most obvious is valuation: they'll take less of your company. But as well as money, there's power. I think founders will increasingly be able to stay on as CEO, and on terms that will make it fairly hard to fire them later.
The most dramatic change, I predict, is that VCs will allow founders to cash out partially by selling some of their stock direct to the VC firm. VCs have traditionally resisted letting founders get anything before the ultimate "liquidity event." But they're also desperate for deals. And the rule against buying stock from founders is a stupid one, this is a natural place for things to give as venture funding becomes more and more a seller's market.
The disadvantage of taking money from less known firms is that people will assume, correctly or not, that you were turned down by the more exalted ones. But, like where you went to college, the name of your VC stops mattering once you have some performance to measure. So the more confident you are, the less you need a brand-name VC.
Another danger of less known firms is that, like angels, they have less reputation to protect. I suspect it's the lower-tier firms that are responsible for most of the tricks that have given VCs such a bad reputation among hackers. They are doubly hosed: the general partners themselves are less able, and yet they have harder problems to solve, because the top VCs skim off all the best deals, leaving the lower-tier firms exactly the startups that are likely to blow up.
For example, lower-tier firms are much more likely to pretend to want to do a deal with you just to lock you up while they decide if they really want to. One experienced CFO said:
The better ones usually will not give a term sheet unless they really want to do a deal. The second or third tier firms have a much higher break rate—it could be as high as 50%.It's obvious why: the lower-tier firms' biggest fear, when chance throws them a bone, is that one of the big dogs will notice and take it away. The big dogs don't have worry about that.
Not all the people who work at VC firms are partners. Most firms also have a handful of junior employees called something like associates or analysts. If you get a call from a VC firm, go to their web site and check whether the person you talked to is a partner. Odds are it will be a junior person; they scour the web looking for startups their bosses could invest in. The junior people will tend to seem very positive about your company. They're not pretending; they want to believe you're a hot prospect, because it would be a huge coup for them if their firm invested in a company they discovered. Don't be misled by this optimism. It's the partners who decide, and they view things with a colder eye.
Like angels, VCs prefer to invest in deals that come to them through people they know. So while nearly all VC funds have some address you can send your business plan to, VCs privately admit the chance of getting funding by this route is near zero. One recently told me that he did not know a single startup that got funded this way.
One of the most difficult problems for startup founders is deciding when to approach VCs. You really only get one chance, because they rely heavily on first impressions. And you can't approach some and save others for later, because (a) they ask who else you've talked to and when and (b) they talk among themselves. If you're talking to one VC and he finds out that you were rejected by another several months ago, you'll definitely seem shopworn.
So when do you approach VCs? When you can convince them. If the founders have impressive resumes and the idea isn't hard to understand, you could approach VCs quite early. Whereas if the founders are unknown and the idea is very novel, you might have to launch the thing and show that users loved it before VCs would be convinced.
It is, unfortunately, common for VCs to put terms in an agreement whose consequences surprise founders later, and also common for VCs to defend things they do by saying that they're standard in the industry. Standard, schmandard; the whole industry is only a few decades old, and rapidly evolving. The concept of "standard" is a useful one when you're operating on a small scale (Y Combinator uses identical terms for every deal because for tiny seed-stage investments it's not worth the overhead of negotiating individual deals), but it doesn't apply at the VC level. On that scale, every negotiation is unique.
Wednesday, 12 February 2014
cheapness is power
The friends might have liked to have more money in this first phase,
but being slightly underfunded teaches them an important lesson.
For a startup, cheapness is power. The lower your costs, the more
options you have—not just at this stage, but at every point till
you're profitable. When you have a high "burn rate," you're always
under time pressure, which means (a) you don't have time for your
ideas to evolve, and (b) you're often forced to take deals you don't
like.
Every startup's rule should be: spend little, and work fast.
After ten weeks' work the three friends have built a prototype that gives one a taste of what their product will do. It's not what they originally set out to do—in the process of writing it, they had some new ideas. And it only does a fraction of what the finished product will do, but that fraction includes stuff that no one else has done before.
They've also written at least a skeleton business plan, addressing the five fundamental questions: what they're going to do, why users need it, how large the market is, how they'll make money, and who the competitors are and why this company is going to beat them. (That last has to be more specific than "they suck" or "we'll work really hard.")
If you have to choose between spending time on the demo or the business plan, spend most on the demo. Software is not only more convincing, but a better way to explore ideas.
Every startup's rule should be: spend little, and work fast.
After ten weeks' work the three friends have built a prototype that gives one a taste of what their product will do. It's not what they originally set out to do—in the process of writing it, they had some new ideas. And it only does a fraction of what the finished product will do, but that fraction includes stuff that no one else has done before.
They've also written at least a skeleton business plan, addressing the five fundamental questions: what they're going to do, why users need it, how large the market is, how they'll make money, and who the competitors are and why this company is going to beat them. (That last has to be more specific than "they suck" or "we'll work really hard.")
If you have to choose between spending time on the demo or the business plan, spend most on the demo. Software is not only more convincing, but a better way to explore ideas.
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